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White label products

White label products for your brand with Gelato

Design and sell white label products

Integrate with Gelato to offer a unique brand experience within your online store. Start selling white label products today.

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Benefits of white label printing

Branded printing options

Combining your ecommerce store with Gelato gives you branded printing options.

The print on demand model is where products are produced only after the customer has placed an order. There is no need to stock inventory, and it’s an easy way to check if there’s a demand for a product before investing and producing it.

How Gelato fuels your ecommerce business

Sell globally, produce locally

Gelato powers the world’s largest print on demand network of local print providers for ecommerce sellers. Produce what you need, where and when you need it. Faster, smarter and greener.

Easy to use

Integrate your ecommerce store to Gelato in seconds to start creating, selling, and adding products to your store.

Risk free

Gelato is free to use, no minimum orders or leftover stock. Because the products are made on demand, you only pay for what you sell.

24/7 customer support

We work relentlessly to help you scale your business and get the most out of our print on demand platform. Reach our customer success team anywhere, anytime.

Built for scaling your business

Production in 32 countries ensures reliable, on-time delivery of 10+ million orders across a wide variety of product categories.

Superior quality

Make a lasting impression on your customers with cutting-edge technology and sustainably sourced-materials from industry-leading brands.

Create and use custom packaging and inserts

Print on demand experience

Gelato offers custom packaging options that allow you to offer a personalized, branded experience for your customers.

You can customize your white label products using our user-friendly design tools and tailor the branded inserts and packing labels to your brand.

White label packaging for brand recognition

One of the best things about opting for custom-branded packaging is that it is also printed on demand. Our process for creating your custom packaging is similar to our products, meaning you'll only be charged when you sell.

Packaging inserts and labels for white label fulfillment

Increase your repurchase rate with a branded card, personalized message, or a promotional campaign announcement.

Build recognition and awareness by displaying a branded sticker near the shipping label on the package.

Trust Gelato as your white label print on demand supplier

If you're looking to start a white label print on demand company, Gelato can be a great partner to help grow your business. We offer a wide range of white label products, such as white label t-shirts, stainless steel water bottles, and tote bags.

With 24/7 merchant support, you can trust that your print on demand needs will be met and that you're always receiving the highest quality customer care.

Getting started with custom print packaging

Activate and configure

Design your branded packaging

Create or upload your existing designs for each label and insert. You can create different options for each of your stores.

We'll take care of the rest

When you receive a qualifying order, it will automatically be produced with your product and delivered to your customers.

Custom products you can sell with Gelato

Apparel

Calendars

Drinkware

Wall art

Cards

Accessories

The Gelato Network

140+ production partners in 32 countries

Gelato makes the production and delivery of custom products simple, borderless, and programmable. Our teams are based in offices around the world and we process millions of print jobs each year for creators, startups, and large enterprises.

For information about which products are produced locally in which countries, please consult our product catalog.

White label companies FAQs

What is a white label product?

A white labeling product is a product that is manufactured by a third party and then customized by another company with specific branding instead of its original brand. Some common white label products are metal water bottles, tote bags, clothing and apparel, and mugs. It’s a common way to market a brand or create a recognizable brand presence on a product without having to make it entirely from scratch. Shop our catalog of print on demand items that can become white labeled products.

How do you make your own white label product?

With Gelato, it’s only a 3-step process to make your own white label product or products. First, connect your online store to Gelato with our easy integration tool. Next, shop the catalog and pick the item(s) you want to customize. Third, begin customizing, and you’re ready to upload it to your ecommerce store and sell it or place an order. It’s that easy!

What is the difference between private label and white label?

The difference between private label printing and white label printing is that under a white label agreement, manufacturers are selling products to many other companies, compared to a private label where that one product can only go to one company and no one else, making it exclusive and private. White labeling can be less risky and more inexpensive, because the manufacturer is providing the products already made that can then be further customized or personalized later. Now you know what a white label vs a private brand is.

How much does custom packaging shipping cost at Gelato?

Inserts and labels start at $0.49 each with Gelato+ Gold. You can design and create for free using our easy-to-use platform. Branded packaging and custom packaging products can make a huge difference in marketing your brand and establishing a guaranteed reach.

How profitable is white labeling?

The sky is the limit; it can be very profitable depending on a few variables, such as if you already have an established ecommerce store or brand audience. Since white labeled print on demand products are made to order, this model satisfies a demand for custom products while still remaining profitable. As we’ve mentioned before, selling print on demand ecommerce is a low-risk way to start and operate a business, as there is no need to store and protect inventory, and it’s an easy way to check if there’s a demand for a product before investing and producing it. Gelato is free to use, with no minimum orders or leftover stock. Because the products are made on demand, you only pay for what you sell.

Is white label the same as dropshipping?

No, white labeling isn't the same as dropshipping. While dropship products can be sold under your brand name (private label dropshipping), they cannot be termed 'white label.' Under white labeling, the products are produced by one company and sold by another company that rebrands them, whereas, in dropshipping, the products are sold under the original manufacturer's name and not rebranded.

What are the requirements for white labeling?

Since white labeling involves rebranding products manufactured by another company, it requires careful selection of a reliable manufacturer willing to produce products without their branding. They must use your brand's design, packaging, and label, giving you complete control over the products. Additionally, you must sign a manufacturing, rebranding, distribution, sales, and exclusivity agreement with the white label manufacturer to establish an express understanding of transaction terms.