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Bobby Edmundowicz Joins Gelato as Chief Revenue Officer

Bobby Edmundowicz Gelato production on demand
NewsFeb 20 2024

Edmundowicz will oversee opportunities for global growth channels and advance Gelato’s rapidly growing US footprint

Bobby Edmundowicz has joined Gelato as Chief Revenue Officer (CRO) where he will focus on capturing the commercial momentum and opportunities across Gelato’s business units. With this charge, he will lead Gelato’s sales, commercial partnerships, customer success, and acquisition teams, as well as accelerate the growth of the US network and partner ecosystem. Bobby comes to Gelato with prior experience as a revenue leader of software companies like Xactly, Conga, Cloud Elements, UpKeep, and think-cell.

“By offering global ecommerce players local production of art, apparel, books, and drinkware, across 32 countries, Gelato supports the rapidly expanding creator economy. With an expanded product portfolio and software services for creator customers, as well as a focus on amplifying our software for production partners, Bobby’s unique experience within sales operations and growing SaaS companies, will help us accelerate our growth,” said Henrik Müller-Hansen, founder and CEO of Gelato. 

Bobby will continue accelerating Gelato’s US momentum. Over the past year, Gelato more than doubled its US customer base and sales, onboarded 12 new US production partners, and named Atlanta, Georgia, its US headquarters. In 2024, Gelato will continue to add to its US team, planning to triple the headcount by year’s end. 

Another area of focus is expanding Gelato’s production software offering to further accelerate customer growth and production efficiency. While Gelato’s platform has been developed and refined over the last 15 years, Bobby’s software development and B2B expertise will be invaluable in its further growth and evolution. 

“The organizations where you make the biggest difference are the ones where you believe in the mission,” said Edmundowicz. “As soon as I learned about Gelato and met the team, I was all in. I look forward to working with our customers to identify opportunities to grow their businesses. When our customers succeed, all our partners and stakeholders do, too. And, local businesses and the planet benefit as well.”

About Gelato

Gelato enables local, on-demand production on a global scale through the world’s largest network for production on demand. Gelato produces personalized products in 32 countries, allowing creators and ecommerce sellers to scale their businesses and reach customers faster while reducing waste, costs, and carbon emissions. In tandem, Gelato leverages the same network to connect the world’s print producers, allowing them to produce, manage, and ship products on a single, more efficient platform, GelatoConnect. By doing so, Gelato is changing the game for creators, makers, people, and the planet.  

Gelato was founded by CEO, Henrik Müller-Hansen, in 2007 and consists of the Gelato platform and the consumer brand Optimalprint. Headquartered in Oslo, Norway, the company has offices in Atlanta, Barcelona, Berlin, Boston, Denver, Kyiv, Lahore, London, Madrid, Mumbai, Nashville, Singapore, Stockholm, and Tallinn. To learn more about Gelato, visit Gelato.com. For career opportunities, visit Gelato’s careers page.

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