Visionary companies cite GelatoConnect software’s impact on automation, cost savings, and rapid scale-up enablement; existing customer calls it the “Holy Grail.”
Gelato, a software company powering the next era of global manufacturing, today announced that six forward-thinking print producers have adopted GelatoConnect to transform and scale their production operations. These companies include Friedmann Print Data Solutions, Ink N Art, Meta Brasil, Northwest Framing, The Print Authority, and Truly Engaging. Each is known for its commitment to innovation and the future of print in a rapidly evolving market.
In an industry driven by shifting customer demands—micro, personal, and local—print service providers (PSPs) must evolve. GelatoConnect empowers PSPs to focus on what they do best: world-class production across a range of machine vendors and product categories. Just as Airbnb revolutionized the hospitality industry, Uber transformed transportation, and Spotify changed music, Gelato is reshaping print production. These industries have understood that scalable, global software platforms are key to driving success. The print industry is no different.
GelatoConnect is the end-to-end operating system for smarter print production—powered by AI and automation to drive growth, boost efficiency, and increase control from procurement to shipping. These visionary companies will leverage GelatoConnect’s three integrated modules—Procurement, Workflow, and Logistics—to streamline their operations, boost their competitive edge, and scale up their business.
“I work with very few vendors who stand behind their product and service as strongly as Gelato does,” said Connor Pera, Owner and President of The Print Authority. “Everyone I’ve met shares a customer-first mindset. It’s hard not to want to build a great business when the team supporting you is so invested in your success. I’m genuinely excited about this next chapter.”
“As both a print producer and an ecommerce brand, we’ve built our business on meeting exceptionally high standards—we deliver high-quality products on time that customers love. GelatoConnect doesn’t just help us meet those standards—it amplifies them,” said Brenda Baird, CEO of Truly Engaging. “The software and network give us more visibility, more control, and the ability to scale with speed and precision.”
“GelatoConnect stood out as the clear choice to unify and streamline our production,” said Philipp Friedmann, Head of Business Development at Friedmann Print Data Solutions. “Its ability to seamlessly connect with our machine park will be instrumental in optimizing our data-driven processes, reducing complexities, and ultimately, delivering superior value and faster turnarounds for our customers.”
These new adopters join a growing group of innovative print leaders already achieving measurable results with GelatoConnect. Among them is GSB Digital, which directly attributes its success in new client acquisition and e-commerce expansion to GelatoConnect.
“We’ve created new opportunities with new clients because of GelatoConnect,” said Stephan Steiner, President of GSB Digital. “It’s the holy grail that printers have been seeking forever.”
Xpress scaled from 100 to over 1,000 daily units for many of their products, while cutting shipping costs by 40% and reducing paper waste by 25%—all without adding headcount or complexity.
“GelatoConnect gives us tools and access to rates and vendors that only the largest print shops used to have,” said Joe Wright, Director of Operations at Xpress.
ESP Colour doubled EBITDA in just eight months, saved over $300,000 by automating inventory management, and grew revenue by 20% without hiring.
“This level of growth, coupled with a doubling of profit margins, is a testament to the efficiency gains brought by GelatoConnect,” said CEO Simon Smogur.
Developed by Gelato based on 15 years of experience and data insights from its global network of 150+ production sites, GelatoConnect is purpose-built for today’s digital printing environment: shorter runs, higher complexity, and ecommerce-fueled demand. In Q2 2025 alone, Gelato released more than 100 new software features, including:
AI Agents that automate manual tasks, from supplier onboarding to packing slip creation.
Smarter, more flexible imposition tools, featuring ready-made templates and advanced layout controls.
Automated inventory deductions for multi-part products.
Gelato is a software company on a mission to redefine global manufacturing for people and the planet. Through its network of 150+ local production partners in 32 countries, Gelato provides the operating system for local manufacturing,
GelatoConnect. It consolidates every element of digital print production into a single platform, driving profitable growth, efficiency and control.
GelatoCreate, empowers creators and ecommerce entrepreneurs to reach customers anywhere in the world without the burden of inventory, upfront costs, or long-haul shipping. Orders are automatically routed to local production hubs, ensuring products are made closer to the end customer, reducing costs, transportation distances, and waste caused by overproduction. The result is a more streamlined supply chain and new way of manufacturing and distributing products—better for people and the planet.
Gelato was founded by CEO Henrik Müller-Hansen in 2007 and consists of GelatoConnect, GelatoCreate, and GelatoConsumer, operating under the Optimalprint brand. Backed by Insight Partners, Dawn Capital, SoftBank, and Goldman Sachs Asset Management, Gelato is headquartered in Oslo, Norway, with 16 offices worldwide, including in the Czech Republic, Denmark, Estonia, Germany, Pakistan, Singapore, Spain, Sweden, the UK, the US, and Vietnam.
To learn more about Gelato, visit Gelato.com. For career opportunities, visit Gelato’s careers page.
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Danielle Eldredge
Head of PR and Communications