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Growth | Ink n'Art's path from manual... | GelatoConnect

Written by GelatoConnect team | Mar 5 2026

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Jesper Hammarstrand, CEO of Ink n'Art, runs a 14-person print and packaging company in Gothenburg, Sweden. For two years, revenue stayed flat. Not because demand was missing, but because his team couldn't quote packaging fast enough to capture it. Sales reps were stuck building quotes instead of selling.

Then they started using AI Estimator for packaging. Now they're projecting 30% revenue growth in 2026.

What to expect

In this live conversation with Henrik Müller-Hansen (CEO, GelatoConnect), Jesper Hammarstrand shares how removing the quoting bottleneck unlocked growth his team couldn't reach before. He walks through the moment his brother copy-pasted a customer email into AI Estimator and had a 14-product packaging quote ready in 20 seconds. A job that used to take 1.5 to 2 hours.

He also explains why packaging is a different kind of growth engine: 90% of packaging customers repurchase. Win the first order and revenue keeps coming. The AI Estimator removes the friction that was stopping those first orders from happening.

You’ll learn how to

  • Quote 14 products in 20 seconds instead of 1.5 to 2 hours
  • Free your sales team to sell instead of calculate
  • Embed AI-powered quoting on your website so prospects self-serve without calling
  • Tap into a $1.2 trillion packaging market with 90% client repurchase rates

Why it matters now

  • Ink n Art was stuck at the same revenue for two years. The bottleneck wasn't demand. It was quoting speed. That's true for most packaging PSPs.
  • The printers who remove this bottleneck first will capture the customers everyone else is too slow to serve.
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